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Data protection

Privacy Policy

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to personally identify you. Detailed information on data protection can be found in our privacy policy, which is linked below.

Data collection on our website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. Their contact details can be found in the legal notice of this website.

How do we collect your data?

Your data is collected, firstly, because you provide it to us. This could include, for example, data that you enter into a contact form.

Other data is automatically collected by our IT systems when you visit the website. This is primarily technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Some data is collected to ensure the website functions correctly. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to obtain information free of charge at any time regarding the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction, blocking, or deletion of this data. For this purpose, as well as for further questions regarding data protection, you can contact us at any time at [contact information missing in original text]. datenschutz@emco.de Please contact us. Furthermore, you have the right to lodge a complaint with the relevant supervisory authority.

Furthermore, you have the right, under certain circumstances, to request the restriction of the processing of your personal data. Details can be found in the privacy policy under "Right to restriction of processing".

Analytics tools and third-party tools

When you visit our website, your browsing behavior may be statistically analyzed. This is done primarily using cookies and so-called analytics programs. The analysis of your browsing behavior is generally anonymous; your browsing behavior cannot be traced back to you.

You can object to this analysis or prevent it by not using certain tools. Detailed information about these tools and your options for objecting can be found in the following privacy policy.

2. General information and mandatory disclosures

Data protection

We take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

Please note that data transmission over the Internet (e.g., when communicating via email) can have security vulnerabilities.Complete protection of data from access by third parties is not possible.

Note regarding the responsible body

The responsible body for data processing on this website is:

emco electroroller GmbH
Spessartstraße 4
49809 Lingen (Ems)
Germany
Fax: +49 (0) 591 61099-69
Tel: +49 (0) 591 610699-0
datenschutz@emco-eroller.de

The responsible entity is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your explicit consent. You can revoke your consent at any time. An informal notification by email to us is sufficient. The legality of data processing carried out before the revocation remains unaffected by the revocation.

Right to object to data processing in special cases and to direct marketing (Art. 21 GDPR)

If the data processing is based on Article 6(1)(e) or (f) GDPR, you have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data.

You have the right to object to the processing of your personal data; this also applies to profiling based on these provisions. The respective legal basis for processing can be found in this privacy policy. If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the purpose of establishing, exercising or defending legal claims (objection pursuant to Article 21(1) GDPR).

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing, which includes profiling to the extent that it is related to such direct marketing. If you object, your personal data will no longer be processed for direct marketing purposes (objection pursuant to Article 21(2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work, or the place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to data portability

You have the right to receive the data that we process automatically based on your consent or in fulfillment of a contract, either for yourself or for a third party, in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator.You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the padlock symbol in your browser bar.

When SSL or TLS encryption is enabled, the data you send to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after concluding a paid contract, you are obligated to provide us with your payment details (e.g., account number for direct debit), this data is required for payment processing.

Payments via common payment methods (Visa/MasterCard, direct debit) are processed exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the padlock symbol in your browser's address bar.

With encrypted communication, your payment details that you transmit to us cannot be read by third parties.

Information, blocking, deletion and correction

Under applicable law, you have the right to request information, free of charge, about your stored personal data, its origin and recipients, and the purpose of data processing. You also have the right to rectification, blocking, or erasure of this data. For this purpose, and for any further questions regarding personal data, you can contact us at any time at the address provided in the legal notice.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time at the address provided in the legal notice. The right to restrict processing exists in the following cases:

  • If you dispute the accuracy of your personal data stored with us, we generally need time to verify this. For the duration of the verification process, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you require it for the establishment, exercise or defense of legal claims, you have the right to request restriction of processing of your personal data instead of erasure.
  • If you have objected to processing pursuant to Article 21(1) GDPR, a balancing of interests between your interests and ours must be carried out. Until it is determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data – apart from being stored – may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

Objection to advertising emails

The use of contact details published within the scope of the legal notice obligation for sending unsolicited advertising and information materials is hereby prohibited.The operators of these pages expressly reserve the right to take legal action in the event of unsolicited advertising, such as spam emails.

3. Data collection on our website

Cookies

These websites sometimes use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit ends. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can configure your browser to notify you when cookies are set and to allow cookies only in individual cases, to accept cookies in certain cases or to generally reject them, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.

Cookies that are necessary for carrying out electronic communication or for providing certain functions you have requested (e.g., the shopping cart function) are stored on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically flawless and optimized provision of its services. Any other cookies (e.g., cookies for analyzing your browsing behavior) are addressed separately in this privacy policy.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. This information includes:

▪ Browser type and browser version

▪ Operating system used

▪ Referrer URL

▪ Hostname of the accessing computer

▪ Time of server request

▪ IP address

This data will not be combined with other data sources.

This data is collected on the basis of Article 6(1)(f) GDPR. The website operator has a legitimate interest in the technically flawless presentation and optimization of its website – for this purpose, the server log files must be recorded.

Contact form

If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not share this data without your consent.

The processing of the data entered into the contact form is therefore based solely on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. An informal notification by email to us is sufficient. The lawfulness of the data processing operations carried out until the revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you request its deletion, revoke your consent to its storage, or the purpose for data storage no longer applies (e.g., after your inquiry has been processed). Mandatory legal provisions – in particular, retention periods – remain unaffected.

Inquiries via email, telephone or fax

When you contact us by email, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We will not share this data without your consent.

The processing of this data is based on Article 6(1)(b) GDPR if your request is related to the performance of a contract or is necessary for taking steps prior to entering into a contract. In all other cases, the processing is based on your consent (Article 6(1)(a) GDPR) and/or on our legitimate interests (Article 6(1)(f) GDPR), as we have a legitimate interest in the efficient processing of inquiries addressed to us.

The data you send us via contact requests will remain with us until you request its deletion, revoke your consent to its storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions – in particular, statutory retention periods – remain unaffected.

Registration on this website

You can register on our website to use additional features. We will only use the data you provide for the specific offer or service for which you registered. All required information requested during registration must be provided in full. Otherwise, we will reject your registration.

For important changes, such as changes to the scope of services or technically necessary changes, we will use the email address you provided during registration to inform you.

The processing of the data entered during registration is based on your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time. An informal notification by email to us is sufficient. The lawfulness of the data processing already carried out remains unaffected by the withdrawal.

The data collected during registration will be stored by us for as long as you are registered on our website and will then be deleted. Statutory retention periods remain unaffected.

Processing of data (customer and contract data)

We collect, process, and use personal data only to the extent necessary for establishing, defining the content of, or amending the contractual relationship (master data). This is done on the basis of Article 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or for taking steps prior to entering into a contract. We collect, process, and use personal data relating to the use of our website (usage data) only to the extent necessary to enable the user to access the service or for billing purposes.

The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transfer during contract conclusion for online shops, retailers and shipping companies

We only transfer personal data to third parties if this is necessary for processing the contract, for example to the companies entrusted with delivering the goods or the credit institution commissioned with processing the payment. No further transfer of data takes place.Your data will only be transferred if you have expressly consented to it. Your data will not be shared with third parties without your express consent, for example for advertising purposes.

The legal basis for data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

Data transfer upon conclusion of contracts for services and digital content

We only transfer personal data to third parties if this is necessary for the execution of the contract, for example to the credit institution commissioned with processing the payment.

Your data will not be transmitted further, or only if you have expressly consented to such transmission. Your data will not be shared with third parties without your express consent, for example for advertising purposes.

The legal basis for data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

4. Our social media presence

Data processing by social networks

We maintain publicly accessible profiles on social networks. The specific social networks we use are listed below.

Social networks like Facebook, Google+, etc. can usually comprehensively track your user behavior.

analyze when you visit their website or a website with integrated social media content (z.B. Like buttons or advertising banners). Visiting our social media pages triggers numerous data processing operations relevant to data protection. Specifically:

If you are logged into your social media account and visit our social media page, the operator of the social media portal can associate this visit with your user account. Your personal data may also be collected even if you are not logged in.

are logged in or do not have an account with the respective social media portal. In this case, data collection occurs, for example, via cookies stored on your device or by recording your IP address.

Using the data collected in this way, the operators of social media platforms can create user profiles that store your preferences and interests. This allows them to display interest-based advertising to you both on and off the respective social media platform. If you have an account with the respective social network, this interest-based advertising can be displayed on all devices on which you are or have been logged in.

Please also note that we cannot track all data processing activities on the social media platforms. Depending on the provider, the operators of the social media platforms may carry out further processing activities. For details, please refer to their privacy policies.

Terms of use and privacy policies of the respective social media portals.

Legal basis

Our social media presence is intended to ensure the broadest possible reach on the internet. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR. The analysis processes initiated by the social networks may be based on different legal grounds, which must be specified by the operators of the social networks (z.B. Consent within the meaning of Art. 6 para. 1 lit. a GDPR).

Responsible party and assertion of rights

If you visit one of our social media pages (z.BWhen you visit our website (e.g., Facebook), we are jointly responsible with the operator of the social media platform for the data processing operations triggered by this visit. You can generally exercise your rights (access, rectification, erasure, restriction of processing, data portability, and the right to lodge a complaint) both against us and against the operator of the respective social media portal (e.g., Facebook).z.B. against Facebook).

Please note that despite our shared responsibility with the social media portals,

Operators do not have full control over the data processing operations of social media platforms. Our options are largely determined by the respective provider's company policy.

Storage duration

The data we collect directly through our social media presence is deleted from our systems as soon as the purpose for its storage no longer applies, you request its deletion, you withdraw your consent to its storage, or the purpose for data storage ceases to exist. Stored cookies remain on your device until you delete them. Mandatory legal provisions – in particular, retention periods – remain unaffected.

We have no control over how long your data is stored by the social network operators for their own purposes. For details, please contact the social network operators directly.z.B. in their privacy policy, see below).

Social networks in detail

Facebook

We have a profile on Facebook. The provider is Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. Facebook is certified under the EU-US Privacy Shield.

We have entered into a joint controllership agreement (Controller Addendum) with Facebook. This agreement specifies which data processing operations we and Facebook are responsible for when you visit our Facebook page. You can view this agreement at the following link:

https://www.facebook.com/legal/terms/page_controller_addendum.

You can adjust your advertising settings yourself in your user account. To do this, click on the following link and log in:

https://www.facebook.com/settings?tab=ads.

For details, please refer to Facebook's privacy policy:

https://www.facebook.com/about/privacy/.

Twitter

We use the microblogging service Twitter. The provider is Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. Twitter is certified under the EU-US Privacy Shield. You can adjust your Twitter privacy settings yourself in your user account.

To do this, click on the following link and log in:

https://twitter.com/personalization.

For details, please refer to Twitter's privacy policy:

https://twitter.com/de/privacy.

Instagram

We have a profile on Instagram. The provider is Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. Details on how they handle your personal data can be found in Instagram's privacy policy:

https://help.instagram.com/519522125107875.

Pinterest

We have a profile on Pinterest. The operator is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103-490, USA (“Pinterest”). Details on how they handle your personal data can be found in Pinterest's privacy policy:

https://policy.pinterest.com/de/privacy-policy.

XING

We have a profile on XING. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. Details on how they handle your personal data can be found in XING's privacy policy:

https://privacy.xing.com/de/datenschutzerklaerung.

LinkedIn

We have a profile on LinkedIn. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. LinkedIn is certified under the EU-US Privacy Shield. LinkedIn uses advertising cookies.

If you wish to disable LinkedIn advertising cookies, please use the following link:

https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

For details on how they handle your personal data, please refer to LinkedIn's privacy policy:

https://www.linkedin.com/legal/privacy-policy.

5. Analytics tools and advertising

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called "cookies." These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the USA.

The storage of Google Analytics cookies and the use of this analytics tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent the storage of cookies by adjusting your browser settings; however, please note that in this case you may not be able to fully utilize all the functions of this website. Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (including...).to prevent your IP address) from being sent to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de .

Objection to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. This will set an opt-out cookie that prevents the collection of your data on future visits to this website: Disable Google Analytics.

For more information on how Google Analytics handles user data, please see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de .

Order processing

We have concluded a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the "demographic characteristics" feature of Google Analytics. This allows reports to be generated that contain information about the age, gender, and interests of website visitors. This data comes from Google's interest-based advertising and from third-party visitor data. This data cannot be attributed to any specific individual. You can deactivate this feature at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section "Objection to data collection."

Storage duration

User- and event-level data stored by Google that is associated with cookies, user identifiers (e.g., User ID), or advertising IDs (e.g., DoubleClick cookies, Android advertising ID) will be deleted after 14

Data is anonymized or deleted after a few months. Details can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=de

Hotjar

This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (Website: https://www.hotjar.com ).

Hotjar is a tool for analyzing your user behavior on our website. With Hotjar, we can record your mouse movements, scrolling, and clicks, among other things. Hotjar can also determine how long you hover your mouse over a specific area. From this information, Hotjar creates heatmaps that show which areas of the website are most frequently viewed by visitors.

Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you abandoned your entries in a contact form (so-called conversion funnels).

Furthermore, Hotjar allows you to collect direct feedback from website visitors. This feature helps improve the website operator's online offerings.

Hotjar uses cookies. Cookies are small text files that are stored on your computer and saved by your browser. They help make our website more user-friendly, effective, and secure. In particular, these cookies allow us to determine whether our website was visited using a specific device or whether Hotjar's features have been disabled for that browser. Hotjar cookies remain on your device until you delete them.

You can configure your browser to notify you when cookies are set and to allow cookies only in individual cases, to accept cookies in certain cases or to generally reject them, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.

The use of Hotjar and the storage of Hotjar cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

Disabling Hotjar

If you wish to disable data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/opt-out

Please note that Hotjar must be deactivated separately for each browser and each device.

For more information about Hotjar and the data collected, please see Hotjar's privacy policy at the following link: https://www.hotjar.com/privacy

Data Processing Agreement

We have entered into a data processing agreement with Hotjar to implement the strict European data protection regulations.

Google Analytics Remarketing

Our websites use the features of Google Analytics Remarketing in conjunction with the cross-device features of Google AdWords and Google DoubleClick. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

This feature allows you to link advertising audiences created with Google Analytics Remarketing to the cross-device features of Google AdWords and Google DoubleClick. This way, interest-based, personalized advertising messages, tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone), can also be displayed on another of your devices (e.g., tablet or PC).

If you have given your consent, Google will link your web and app browsing history to your Google account for this purpose. This allows the same personalized advertising messages to be displayed on any device where you sign in with your Google account.

To support this function, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.

You can permanently opt out of cross-device remarketing/targeting by disabling personalized advertising in your Google account; follow this link to do so: https://www.google.com/settings/ads/onweb/ .

The aggregation of collected data in your Google account is based solely on your consent, which you can grant or withdraw at Google (Art. 6 para. 1 lit. a GDPR). For data collection processes that are not aggregated in your Google account (e.g., because you do not have a Google account or have objected to aggregation), the data collection is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the website operator's interest in the anonymized analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de .

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use conversion tracking as part of Google AdWords. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that your web browser stores on your computer. These cookies expire after 30 days and are not used to personally identify users. If you visit certain pages of this website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page.

Each Google AdWords customer receives a different cookie. These cookies cannot be tracked across the websites of different AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users. If you do not wish to participate in tracking, you can easily disable the Google conversion tracking cookie in your browser's user settings. You will then not be included in the conversion tracking statistics.

The storage of "conversion cookies" and the use of this tracking tool are based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

For more information about Google AdWords and Google Conversion Tracking, please see Google's privacy policy: https://policies.google.com/privacy?hl=de .

You can configure your browser to notify you when cookies are set and to allow cookies only in individual cases, to accept cookies in certain cases or to generally reject them, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.

Facebook Pixel

Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) for conversion tracking.

This allows the behavior of website visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This enables the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising campaigns to be optimized.

The data collected is anonymous for us as the operators of this website; we cannot draw any conclusions about the identity of the users.However, the data is stored and processed by Facebook, so a connection to the respective user profile is possible and Facebook uses the data for its own advertising purposes, in accordance with the Facebook Data Use Policy This allows Facebook to display advertisements on Facebook pages as well as on external platforms. We, as page operators, have no control over this use of data.

The use of Facebook Pixel is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in effective advertising measures, including those on social media.

You can find further information on protecting your privacy in Facebook's data policy: https://de-de.facebook.com/about/privacy/ .

You can also use the "Custom Audiences" remarketing feature in the ad settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen deactivate. You must be logged into Facebook to do this.

If you do not have a Facebook account, you can deactivate Facebook's interest-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/ .

Yandex Webmaster Tools

This website uses Yandex Metrica, a web analytics service based in Russia. The service is operated by Yandex LLC, 16 Lva Tolstogo str., Moscow, 119021, Russia. Further information about the provider can be found at [link to Yandex Metrica website]. www.yandex.comAs part of the web analytics service, pseudonymized user data is collected. The purpose is to optimize user behavior and to use the data for marketing purposes. The legal basis for this processing is our legitimate interest pursuant to Art. 6 para. 1 lit. f) GDPR. This legitimate interest lies in the purposes described above. To collect user data, a cookie is set, which provides information about your browser and enables the calculation of statistical data. This data is stored on and transmitted to Yandex's servers in the Russian Federation.

Without your explicit consent, the data cannot be used to personally identify you. You can object to the use of your data by disabling cookies in your browser. Alternatively, you can set an opt-out cookie, which suspends data collection by the provider. This only applies for the duration that the opt-out cookie is set. The cookie can be set via the following link: yandex.com/support/metrica/general/opt-out.xml

Bing Ads

This website uses the conversion and tracking tool Bing Ads. The provider of this tool is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft is certified under the EU-US Privacy Shield agreement. This agreement obligates Microsoft to comply with applicable data protection law within the European Union.

This tool uses cookies for conversion tracking. If you click on one of our ads on Bing, a cookie is set that allows us to analyze the click-through rate of our ad. We only receive information about the total number of users who clicked on the ad. No IP addresses are collected.

If you have given your consent in connection with Bind-Ads, for example via cookie consent, the legal basis is Article 6(1)(a) GDPR. If this has not occurred, the legal basis is our legitimate interest pursuant to Article 6(1)(f) GDPR. Our legitimate interest lies in the optimization and analysis of our online services, in particular the advertisements displayed.

If you do not wish to participate in tracking, you can set an opt-out cookie. This prevents tracking by Bing Ads and is possible via the following link: choice.microsoft.com/de-DE/opt-out.

Further information on data protection and the cookie used by Bing Ads can be found at the following link: privacy.microsoft.com/de-de/privacystatementThis is further information provided by Microsoft.

Bing Webmaster Tools

Our website uses Microsoft's Bing Webmaster Tools for search engine optimization. These tools do not use any personal data. Further information about this service can be found in Microsoft Corporation's privacy policy.

Microsoft's Bing Webmaster Tools store cookies on your computer, which Microsoft uses to provide Bing services and to offer more relevant search results. If you do not wish to participate in this, you can easily disable cookies in your internet browser's user settings.

Microsoft also uses web beacons, which store cookies and generate analytics. These web beacons allow Microsoft to provide more relevant results for Bing services and improve the quality, security, and integrity of those services. The information is used to ensure and improve the relevance of search results. Furthermore, it can uncover security vulnerabilities to protect you from security threats such as botnet attacks, click fraud, worms, and other threats. (Source: Microsoft)

You can object to Bing tracking by setting an opt-out cookie, which will block the collection of your data on this website. You can obtain this cookie from the following website: ssl.bing.com/profile/history

6. Newsletter

Newsletter data

If you wish to subscribe to the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter.

No further data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not share it with third parties.

The processing of the data entered in the newsletter registration form is based solely on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent to the storage of your data, your email address, and its use for sending the newsletter at any time, for example, via the "Unsubscribe" link in the newsletter. The lawfulness of the data processing operations already carried out remains unaffected by the revocation.

The data you provided for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe and will be deleted after you unsubscribe. Data stored for other purposes remains unaffected.

CleverReach

This website uses CleverReach for sending newsletters. The provider is CleverReach GmbH. && Co. KG, Mühlenstr. 43, 26180 Rastede. CleverReach is a service that allows us to organize and analyze newsletter distribution. The data you enter for newsletter subscription (e.g., email address) is stored on CleverReach's servers in Germany or Ireland.

Our newsletters, sent via CleverReach, allow us to analyze the behavior of newsletter recipients. This includes analyzing how many recipients opened the newsletter and how often each link within the newsletter was clicked. Using conversion tracking, we can also analyze whether a predefined action (e.g., purchasing a product on our website) occurred after clicking a link in the newsletter. Further information about data analysis through CleverReach newsletters can be found here: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/ .

Data processing is based on your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time by unsubscribing from the newsletter. The lawfulness of data processing operations already carried out remains unaffected by the withdrawal.

If you do not want your data analyzed by CleverReach, you must unsubscribe from the newsletter. We provide a corresponding link for this purpose in every newsletter email. You can also unsubscribe directly on the website.

The data you provided for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe. After you unsubscribe, this data will be deleted from both our servers and the servers of CleverReach. Data stored for other purposes will remain unaffected.

For more information, please see CleverReach's privacy policy at: https://www.cleverreach.com/de/datenschutz/ .

Conclusion of a data processing agreement

We have concluded a data processing agreement with CleverReach and fully implement the strict requirements of the German data protection authorities when using CleverReach.

Click tip

This website uses Klick-Tipp for sending newsletters. The provider is KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd's Bush Road, London W6 7NJ, United Kingdom.

Klick-Tipp is a service with which u.aThe distribution of newsletters can be organized and analyzed. The data you enter for the purpose of subscribing to the newsletter is stored on Klick-Tipp's servers.

Data analysis through click-tip

When we send newsletters using Klick-Tipp, we can determine whether a newsletter message has been opened and which links, if any, have been clicked.

Klick-Tipp also allows us to segment newsletter recipients based on various categories (so-called tagging). For example, newsletter recipients can be segmented by gender, personal preferences (e.g., vegetarian or non-vegetarian), or customer relationship (e.g., customer or potential customer).This allows newsletters to be better tailored to specific target groups. Further information is available at: https://www.klick-tipp.com and https://www.klick-tipp.com/handbuch .

If you do not want your data analyzed by Klick-Tipp, you must unsubscribe from the newsletter. We provide a corresponding link for this purpose in every newsletter email. You can also unsubscribe directly on the website.

Legal basis

Data processing is based on your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time. The lawfulness of data processing operations already carried out remains unaffected by the withdrawal.

Storage duration

The data you provided for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe. After you unsubscribe, this data will be deleted from both our servers and Klick-Tipp's servers. Data stored for other purposes will remain unaffected.

For more information, please see Klick-Tipp's privacy policy at: https://www.klick-tipp.com/datenschutzerklaerung .

Conclusion of a data processing agreement

We have concluded a data processing agreement with Klick-Tipp, in which we oblige Klick-Tipp to protect our customers' data and not to pass it on to third parties.

7. Plugins and Tools

YouTube with enhanced privacy

Our website uses plugins from the YouTube website. The operator of the pages is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced privacy mode. According to YouTube, this mode prevents YouTube from storing information about visitors to this website before they watch the video. However, enhanced privacy mode does not necessarily prevent data from being shared with YouTube partners. For example, YouTube establishes a connection to the Google DoubleClick network regardless of whether you watch a video.

As soon as you start a YouTube video on our website, a connection is established to YouTube's servers. This informs the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, YouTube may store various cookies on your device after you start playing a video. These cookies allow YouTube to collect information about visitors to our website. This information is used, among other things, to compile video statistics, improve user experience, and prevent fraud. The cookies remain on your device until you delete them.

Additional data processing operations may be triggered after a YouTube video starts, over which we have no control.

The use of YouTube is in the interest of presenting our online content in an appealing way. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

Further information about data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de .

Vimeo

Our website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages that includes a Vimeo plugin, a connection is established with Vimeo's servers. This informs the Vimeo server which of our pages you have visited. Vimeo also receives your IP address. This applies even if you are not logged into Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to Vimeo's servers in the USA.

If you are logged into your Vimeo account, you are allowing Vimeo to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your Vimeo account.

The use of Vimeo is in the interest of presenting our online content in an appealing way. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

Further information on how Vimeo handles user data can be found in their privacy policy at: https://vimeo.com/privacy .

Google Web Fonts

This website uses web fonts provided by Google for consistent font display. The Google Fonts are installed locally. No connection to Google servers is established.

Google Maps

This page uses the Google Maps service via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transmitted to and stored on a Google server in the USA. The provider of this website has no influence on this data transfer.

The use of Google Maps is in our legitimate interest in presenting our online services in an appealing manner and ensuring that the locations we specify on the website are easy to find. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR.

For more information on how user data is handled, please see Google's privacy policy: https://policies.google.com/privacy?hl=de.